Typographic Project | Unit Font | Letting nature create the mark | (Series: Unit) | Elam School of Fine Arts, Third Year A formal investigation into creating new typefaces. In order to create a new typeface I felt I had to create a contemporary graphic solution that responded to tradition. I explored pixels and vectors and decided to attempt to put nature in charge of designing the typeface. The logical method for this was to use nature's natural particles- in this case sand, and to sift it through a stencil I created of the first digital typeface. I then revectorised these randomly created designs and came up with three different weights of type. I reexamined and reconsidered throughout the process of disintegrating my typeface from its original position, reviewing the characters' known form, and challenging the traditional ideas and rules of creating type, such as readability and legibility. There is varying spillage and dissolution of each individual letter. The letter forms hinder the flow of reading by the varibility of size and weight in relation to one another. Some forms break out of the standard universal shape of the letter they represent. My letterform's legibility and readability do not solely rely upon the shape of the word they are situated in, rather they will rely upon the ability to generate its identity within the word, and the word within the paragraph because of its context.

Unit typeface - maximum

Unit typeface - medium

Unit typeface - minimal